“Check It Out” — Nicki Minaj and Will.i.am have a new single!
Posted in New Music on August 31st, 2010 by The Prophet
Nicki Minaj conquered the charts with “Your Love” and has every celebrity in the industry basically calling her the second coming of Jesus, so, it’s kind of like a big deal that her new single has arrived.
For her next surefire smash, Nicki has teamed up with Will.i.am for an “OMG” sized hit, “Check it Out”. It’s got repetitive, mindless lyrics, generic production, auto-tune galore, some watered-down version of what is supposed to be ‘rapping’, and yet somehow it’s more addictive than crystal meth (and probably just as damaging to the brain, too). You can attribute this to three things: Will.i.am’s uncanny ability to create earworm after earworm, Nicki’s larger than life personality, and the catchier-than-the-flu sample of “Video Killed the Radio Star” that “Check It Out” is built around.
Nicki might want to work on some original material in the future, though. “Check it Out” relies heavily on “Video Killed the Radio Star”, while “Your Love” did the same with Annie Lennox’s “No More I Love You’s”. She’s gonna have to top the charts without rehashing old hits if she wants to meet the insane amount of hype that’s currently resting upon her shoulders.
Anyway, “Check It Out” is the next big hit, it’s the jam, it’s catchy, and you’re gonna get real sick of it once radio put it on ultra-heavy rotation, so enjoy it while you can.
“Check It Out” will officially impact Top 40/Mainstream radio on September 14. It’s officially listed as “Will.i.am & Nicki Minaj”, so it appears to be a joint single for the pair. You can check out the mixtape version of the song below.








