It seems that there’s always room for another talented British songstress over at Cherrytree Records, with news that rising star Jessie Ware will join the likes of Ellie Goulding, Natalia Kills, and La Roux’s Ely Jackson over at the niche indie-pop label
Ware will release her debut U.S. EP, 110%, in December, followed by a small Stateside tour in January.
“I’m extremely excited to be joining Cherrytree,” said Ware in a press release. “Not only am I a huge fan of the artists already on their roster, but I have seen how they have nurtured and helped other UK artists. I can’t wait to start working with them, and I look forward to touring the US and playing to new people!”
With her extensive critical-acclaim and Mercury Prize nomination, Ware is a great grab for Cherrytree. Her unique brand of electronic soul is certainly less commercial than the label’s other British success stories like Ellie Goulding and La Roux, but getting it on the charts is far from being a lost cause. “Wildest Moments” is one placement in a prime time drama series away from blowing up, and the urban flavor in Jessie’s other tunes will appeal to American audiences.
This is all very exciting for a fan like me. But I swear to God y’all, if anyone in the States starts confusing Jessie Ware with Jessie J, I will cut a bitch.